Doctor, Banker, Software Professional – Self explanatory professions do not need any elaboration. But when someone has never heard of PPC, the response is somewhat the same – “Whats That?” And I always end up explaining my friends that If a time… Read More ›
Social Media Marketing
Starting April 30, 2019 the Relevance Score metrics will no longer be available. It is being replaced with 3 new metrics – Qulaity Ranking, Engagement Rate Ranking and Conversion Rate Ranking, which according them will help to better dignose whether… Read More ›
Conversion Rate or CVR is the number of conversions received per ad interaction in percentage. CVR = conversions/ad interactions Ex: If you have received 50 conversions for 1000 clicks, then your CVR will be 5%.