Google has recently rolled out the beta version for lead form extension.
Users can tap on the call-to-action button and submit a form using the information which can be pre – populated from their google account.
Users who are signed in to their Google account can tap a call-to-action such as “Get quote” or “Apply now” directly from your lead form extension. They’ll reach a Google-hosted form already pre-populated with their contact information, so they can submit the form with a single tap. From their initial search to form submission, it only takes a few seconds for customers to connect with your business.Google Ads
Google has also announced the criteria for ads to have lead form extension. None of your ads should contain:
- Adult-oriented content
- Alcohol-related content
- Gambling-related content
- Healthcare and medicines
- Political content
For more information regrading lead form extension visit the Google Help Centre